|  The 20th edition in a series of posts that highlight one Expert Author who has achieved success by doing just one thing exceptionally well.
For more than 35 years, Paula Eder has helped individuals and organizations achieve their personal and professional goals by aligning commitments with values. She shares her expertise through a combination of coaching sessions, teleclasses, state and national conferences, eBooks, blogs and of course, articles. She also teaches graduate students how to develop time management concepts for successfully completing research projects. Based on Paula's primary niche (Time Management), it's no surprise that she works every day on improving the efficiency of her article writing and marketing efforts. Time Management Skills Early on when Paula decided to make article marketing a part of her overall marketing strategy, her first inclination was to put all of her focus on generating content. Over time, she recognized how long it was going to take to follow through on her writing goals. "In a nutshell, the secret has been putting my time management system into practice for myself. As I have done that, I've been able to keep to my plan, as well as learn a lot about myself and about ways to adapt and enlarge my system," she says. She uses her own experiences to help generate new time management concepts. She notes the concepts when she comes up with them and puts them in a list of new article ideas. By managing her time and sticking to her writing schedule, Paula rarely needs extra writing motivation. She relies on the running list of article ideas whenever she sits down to write. She also leverages her time by plotting out her writing before she starts. Then, once she sees how much information she has to share, she'll decide whether the content is worthy of one, two, three or more articles. Activities to Keep Writing Fresh When she starts getting drained after writing for long periods of time, she'll step away from her desk and find a refreshing activity to pursue. She says, "I live on a farm, so a walk in the woods is always possible (weather permitting). If I get really stuck, what I will do is turn inward, often using a free-flowing writing technique that I have found very helpful, to try and find the logjam." The exercises help Paula to write and submit consistently, and that's her current goal as she works to increase her article inventory. Paula took some time in her busy schedule to share these insights: - Have a Schedule - Set expectations for yourself. Stay organized and you'll be able to more easily achieve what you want from writing articles. There are a countless number of excuses for not producing as much as you'd like to, but with a schedule, you can make your goals realistic and manageable.
- Stay Refreshed - Motivational triggers are an important aspect of starting productive writing sessions. Perhaps just as important are activities you find to refresh yourself during or after a writing session. The activities can be physical (e.g. going for a walk, visiting with friends, etc.) or they may be mental exercises (e.g. a free-flowing writing exercise).
- Slow and Steady Wins - Produce content regularly. You're more likely to get a steady stream of traffic by writing and submitting a steady stream of articles. Submitting articles in big groups will give you spikes in article view numbers, but those spikes may wear off quickly.
- Write About What You Know - It's relatively easy to come up with article topics if you know a lot about your niche or you experience it every day. Plus, if you've experienced something, it's likely that other people have experienced it as well.
Use these tips today to write your next set of high-quality, original articles for more traffic back to your website or blog. Also, visit this post online to leave a comment for Paula about your own time management. She'd love to hear from you!
http://Blog.EzineArticles.com/2011/01/case-study-paula-eder.html | 
To Your Article Writing/Marketing Success & Passion!
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