Monday, October 31, 2011

[EzineArticles] Article Content vs Real Life: Evergreen on Halloween

Article Content vs Real Life: Evergreen on Halloween EzineArticles.com Logo

Here Lies an Article That Dreamed of Being Evergreen

We gather here today to mourn the loss of an article. After touching the lives of 384 viewers with its informative content, the article's life was cut short - the article lost its relevance and sank to the bottom of its niche.

In its last days, the article asked EzineArticles to impart its final words of wisdom...

Increase Your Article's Life Expectancy with Evergreen Content

In the 9th episode of the Article Content vs. Real Life series, we illustrate how you can tweak your articles to increase their life expectancy!

Downloadable Versions:
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When you're submitting your next article to EzineArticles.com, ask yourself:

What is the life expectancy of this article?

Make your articles as timeless as Dracula or Frankenstein and watch your article continue to drive loads of targeted traffic to your website or blog month after month, season after season, year after year.

Now go write a brand new set of quality, evergreen articles and have a Happy Halloween!

Reactions? Comments? Laughs? Share your comments and feedback about how write quality articles and increase their life expectacy here! Check out the other episodes on the Article Content vs. Real Life series in our Video Archive.

Penny, Managing EditorTo Your Article Writing Success & Passion!
Penny
Penny, Managing Editor
http://Blog.EzineArticles.com/
http://EzineArticles.com/



PS: For more tips and techniques on how to keep your articles bursting with evergreen content, check out Evergreen Articles Thrive!


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  • 608% increase in web traffic.
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  • 100% increase in conversion rate.
  • 170 info articles posted again on websites.
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Google Alert - easy ways to make money online

=== News - 6 new results for [easy ways to make money online] ===

How to make money online through social networking, blogging, e-tutoring ...
Economic Times (blog)
You never had it so good. Access to a client list that runs into hundreds
of millions, a reach that spreads across the world, hardly any
infrastructure cost, and no need to impress anyone with a wall full of
framed qualifications. ...
<http://economictimes.indiatimes.com/personal-finance/savings-centre/analysis/how-to-make-money-online-through-social-networking-blogging-e-tutoring-designing-video-content-development/articleshow/10531927.cms>
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Six fun (and easy) ways to make a difference this Halloween
USA Today
Donate your time this Halloween -- Head to the All for Good website to find
a volunteer opportunity near you. 6. Go online this Halloween to help
endangered animals -- This Halloween, National Geo TV is encouraging all
trick-or-treaters to Cause An ...
<http://yourlife.usatoday.com/mind-soul/doing-good/kindness/post/2011/10/Ways-to-make-a-difference-this-Halloween/7472/1>
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<http://news.google.com/news/story?ncl=http://yourlife.usatoday.com/mind-soul/doing-good/kindness/post/2011/10/Ways-to-make-a-difference-this-Halloween/7472/1&hl=en&geo=us>

Raise Funds for Your Company or Project Online
PCWorld
By Megan Geuss, PCWorld Great ideas are plentiful, but the money to make
them work isn't always as easy to come by. One way to get your business
idea or project off the ground is to forget about bank loans and instead
ask investors--people who actually ...
<http://www.pcworld.com/businesscenter/article/242715/raise_funds_for_your_company_or_project_online.html>
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<http://news.google.com/news/story?ncl=http://www.pcworld.com/businesscenter/article/242715/raise_funds_for_your_company_or_project_online.html&hl=en&geo=us>

Are online courses a way to reach the disaffected and disengaged?
Atlanta Journal Constitution (blog)
What about the 60%? They have this money spent on them and yet they would
have to return again to the regular schools. Here is something else to
consider: if these students did not make it in the regular classroom, then
how will they make it in a job? ...
<http://blogs.ajc.com/get-schooled-blog/2011/10/31/are-online-courses-a-way-to-reach-the-disaffected-and-disengaged/?cxntfid=blogs_get_schooled_blog>
See all stories on this topic:
<http://news.google.com/news/story?ncl=http://blogs.ajc.com/get-schooled-blog/2011/10/31/are-online-courses-a-way-to-reach-the-disaffected-and-disengaged/%3Fcxntfid%3Dblogs_get_schooled_blog&hl=en&geo=us>

Numbers That May Make You Sick
Wall Street Journal
Medical bills can mushroom in later life and crush nest eggs—a risk that
raises a slew of questions: How much money will I need for health costs?
What are the best ways to budget? How can I shield myself and my family
against the steep price of ...
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How to Break Up With Your Bank
Daily Beast
Unfortunately, switching banks is an administrative nightmare, particularly
for people who bank and pay bills online. This is by design. Banks sold the
idea of banking online as a convenience for consumers. But make no mistake,
the real point of this ...
<http://www.thedailybeast.com/newsweek/2011/10/30/how-to-break-up-with-your-bank.html>
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<http://news.google.com/news/story?ncl=http://www.thedailybeast.com/newsweek/2011/10/30/how-to-break-up-with-your-bank.html&hl=en&geo=us>

=== Web - 2 new results for [easy ways to make money online] ===

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Sunday, October 30, 2011

Google Alert - easy ways to make money online

=== News - 5 new results for [easy ways to make money online] ===

Your Money: Online calculator offers a look at what a college actually costs
Indianapolis Star
Basing the net price on the cost of the first year could make a school look
more affordable than it actually is, Kantrowitz says. The only way to avoid
this problem is to ask the school how much aid it will provide after
freshman year. ...
<http://www.indystar.com/article/20111030/BUSINESS/310300005/Your-Money-Online-calculator-offers-look-what-college-actually-costs>
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<http://news.google.com/news/story?ncl=http://www.indystar.com/article/20111030/BUSINESS/310300005/Your-Money-Online-calculator-offers-look-what-college-actually-costs&hl=en&geo=us>

22 Ways To Fight Rising Food Prices
San Francisco Chronicle
Coupons provide an easy way to save money. Clip them and cash them in,
paying particular attention to stores that double the value of
manufacturers' coupons. A number of websites also offer coupons exclusively
and they are a great place to search for ...
<http://www.sfgate.com/cgi-bin/article.cgi?f=/g/a/2011/10/28/investopedia3706.DTL>
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<http://news.google.com/news/story?ncl=http://www.sfgate.com/cgi-bin/article.cgi%3Ff%3D/g/a/2011/10/28/investopedia3706.DTL&hl=en&geo=us>

Column: Going back to basics can save money in long run
Wausau Daily Herald
An easy tip is when you're wrapping up dinner at night; make your lunch for
the next day. » Take advantage of coupons. Clip coupons out of the
newspaper, search online or pick up a coupon flyer when you go to the
store. You'll be surprised how much you ...
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Custom clothes ordered online more than make the man - they suit him
perfectly
Toronto Sun
(Derek Ruttan/QMI Agency) E-commerce is giving traditional tailor shops and
menswear stores a run for the money, as men of style exercise the option of
ordering custom made shirts and suits online. This relatively new
phenomenon offers the possibility ...
<http://www.torontosun.com/2011/10/21/custom-clothes-ordered-online-more-than-make-the-man---they-suit-him-perfectly>
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<http://news.google.com/news/story?ncl=http://www.torontosun.com/2011/10/21/custom-clothes-ordered-online-more-than-make-the-man---they-suit-him-perfectly&hl=en&geo=us>

Women in their 30s, 40s, 50s and 60s tell how they make fashion work for
them
Detroit Free Press
I have to think really carefully about my purchases. "What I think the
purpose of fashion is, is to make people feel good about themselves. It's
not about money or designers. It's about how you feel and boosting your
confidence."
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=== Web - 2 new results for [easy ways to make money online] ===

2 Easy Ways For Teens to Make Money Online | 200coolboys.com
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Friday, October 28, 2011

[EzineArticles] 2 Minute Approval Tips: #17 Special Characters in the Title

2 Minute Approval Tips: #17 Special Characters in the Title EzineArticles.com Logo

Episode 17 of the "2 Minute Approval Tips" Video Series

There are many elements that go into a great article title: correct grammar and spelling, an optimized hook, reader benefit-oriented keywords, a balanced use of long-tail keywords, relevance to the article, and proper character usage.

In all the hustle and bustle of article writing, character usage is often overlooked. Proper character usage is important for readability, credibility, syndication, and much more.

Watch this video and discover what special characters are allowed in your titles for your next set of quality, original articles!

Downloadable Versions:
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A Quick Recap of the 17th "2 Minute Approval Tip"

Your title is the first impression your reader has of your article, so it's important it's a good one.

Since the title is the first thing your reader sees, you want to make sure your title is:

  • Specific
  • To the Point
  • Relevant to Your Article Body
  • Uses Proper Characters

Some special characters are allowed in the title, but it takes some getting used to in order to ensure you are using proper characters.

Acceptable Special Characters

The Editorial Guidelines state that the following characters are allowed in titles:

, ? ! $ [ ] ( ) _ + - = : / \

Periods are accepted only when used in:

  • Product Names (e.g. Version 2.0)
  • Numbers (e.g. 10.5 mm Lens)

Asterisks are allowed only when preserving brand names (e.g. E*TRADE).

Special Characters to Avoid

Titles become a permanent link to your article, which is why characters not compatible with URL formatting are not acceptable in your articles.

The following characters are not allowed because they are incompatible with URL formatting:

< > & ~ # | @

Additional characters not accepted in article titles:

  • Characters or symbols not found on the American-English keyboard (e.g. € £ © ™ ®).
  • Using quotes around your entire title (e.g. "Readers Will Think You Didn't Write The Article").
  • Using a symbol in place of a word is not acceptable (e.g. Make More $ $ $ in Half the Time is not acceptable; however, Make More Money in Half the Time is acceptable).

Optimize Your Title

To ensure your titles make a great impression:

  • Quickly skim the title. If anything catches your eye other than the words, you may want to change it.
  • Ask a family member or friend if they think the title works.
  • Check out the EzineArticles Editorial Guidelines for additional tips on titles.

There you go! Another 2 Minute Approval Tip to getting your articles approved on the very first submission. Keep these tips in mind when writing your next article title.

To check out the entire "2 Minute Approval Tips" series, click here. Then, put all the "2 Minute Approval Tips" to good use by writing your next set of high-quality, original articles for more traffic back to your website or blog.

Submit any questions or comments on special characters here!

Penny, Managing EditorTo Your Article Writing Success & Passion!
Penny
Penny, Managing Editor
http://Blog.EzineArticles.com/
http://EzineArticles.com/



PS: Want more EzineArticles videos on how to keep your articles lookin' good? Head on over to our Video Archive to view more!


EzineArticles Member Endorsement
Sharon Hurley Hall "Article marketing works really well and EzineArticles is the best site I've come across."

EzineArticles was instrumental in getting my site listed on Google. Within a week of posting my first article, I could find my site and my content has been reprinted on several sites. Article marketing works really well and EzineArticles is the best site I've come across. Whenever I have a new product to promote, I change the links in my bio and watch the traffic grow. I've even reviewed the site on my blog. Thank you, EzineArticles.

Sharon Hurley Hall
sharonhh.com

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© Copyright 1999-2011 EzineArticles.com. All Rights Reserved.

Google Alert - easy ways to make money online

=== News - 4 new results for [easy ways to make money online] ===

How Much Money Do YouTube Partners Make? We Might Be Able To Do The Math
ReelSEO Online Video News (blog)
ABC News has cracked the code on online video riches, and now they're
sharing it with the world... What Does A Viral Video Cost and How Do You
Make One? When speaking of viral marketing for brands and businesses, the
two questions I hear most. ...
<http://www.reelseo.com/how-much-money-do-youtube-partners-make/>
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<http://news.google.com/news/story?ncl=http://www.reelseo.com/how-much-money-do-youtube-partners-make/&hl=en&geo=us>

How to make the most of your ATMs
Reuters India
This will not only save your time but money also. You can register your
debit card with your bank's website for ATM payment of tax. This will also
validate your Permanent Account Number (PAN) and your Tax Deduction Account
Number (TAN), provided to tax ...
<http://in.reuters.com/article/2011/10/28/idINIndia-60175020111028>
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<http://news.google.com/news/story?ncl=http://in.reuters.com/article/2011/10/28/idINIndia-60175020111028&hl=en&geo=us>

4 Strategies for Managing Your Online Brand
ReadWriteWeb
Or put another way, how do you manage your online identity or brand? What
we mean by brand in this post? Evan Williams wrote a post back in April
about Five Easy Pieces of Online Identity in which he summarizes a
different things that could be called ...
<http://www.readwriteweb.com/start/2011/10/how-do-you-manage-your-online.php>
See all stories on this topic:
<http://news.google.com/news/story?ncl=http://www.readwriteweb.com/start/2011/10/how-do-you-manage-your-online.php&hl=en&geo=us>

How to talk about money problems
Jamestown Sun
It is likely that one person will be a good fit for this task, while the
other finds it burdensome. * Do allow each person to have independence by
setting aside money to be spent at his or her discretion. * Do decide upon
short-term and long-term goals ...
<http://www.jamestownsun.com/event/article/id/147111/group/Life/>
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<http://news.google.com/news/story?ncl=http://www.jamestownsun.com/event/article/id/147111/group/Life/&hl=en&geo=us>

=== Web - 3 new results for [easy ways to make money online] ===

Top 8 Easy Ways To Make Money Online
Are you in search of easy ways to make money online? There are a lot of
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Easy Ways To Make Money Online
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Thursday, October 27, 2011

Google Alert - easy ways to make money online

=== News - 5 new results for [easy ways to make money online] ===

How Does One Make Money Online?
Eva-News
Provided you have a good grasp over English, you can easily make money by
selling content online. This can be done sitting at homeSimilarly, there is
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Guidelines To Make Money Online
Eva-News
You may earn some extra funds, but you might be not probably to become a
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How Multiply Philippines got its groove back
GMANews.TV
The Marketplace now groups merchandise into categories ("Shoes," for
example, has a subcategory for "Women's Shoes," which in turn has other
subcategories to choose from), making it mind-numbingly easy for online
shoppers to make their way through the ...
<http://www.gmanews.tv/story/236613/lifestyle/how-multiply-philippines-got-its-groove-back>
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<http://news.google.com/news/story?ncl=http://www.gmanews.tv/story/236613/lifestyle/how-multiply-philippines-got-its-groove-back&hl=en&geo=us>

Why We Hate Online Reviews
VetPracticeNews.com
I mean, now anyone looking for a new veterinarian knows how much I hate
latecomers. That's not such a bad thing to put out there, is it? But not
all veterinarians have it so easy. To be sure, some of us get what we
deserve. Our lackadaisical care might ...
<http://www.veterinarypracticenews.com/vet-dept/vet-practice-management/why-we-hate-online-reviews.aspx>
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<http://news.google.com/news/story?ncl=http://www.veterinarypracticenews.com/vet-dept/vet-practice-management/why-we-hate-online-reviews.aspx&hl=en&geo=us>

Susan Tompor: Advice can benefit 401(k) participants
Detroit Free Press
"It's the easiest approach to get a diversified allocation," said David
Bauer, partner for Casey, Quirk & Associates in Darien, Conn. • Online
advice tools. Employees can get online advice on how much they should save
-- and how much money could be ...
<http://www.freep.com/article/20111027/COL07/110270565/Susan-Tompor-Advice-can-benefit-401-k-participants?odyssey=mod%7Cnewswell%7Ctext%7CFRONTPAGE%7Cs>
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=== Web - 3 new results for [easy ways to make money online] ===

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Wednesday, October 26, 2011

[EzineArticles] Diamond Level Membership: Initiate Quality

Diamond Level Membership: Initiate Quality EzineArticles.com Logo

Boost Your Credibility and Increase the Quality and Speed of Your Article Submissions

Diamond level membership is the highest point of the EzineArticles membership pyramid. It is reserved for the best of the best and has many benefits, including faster article reviews, quicker Member Support response times, and increased exposure.

With a consistent focus on quality and reader-benefited content, any member can achieve Diamond level membership through hard work, dedication, and initiative.

Take initiative by using these milestones as your quality check-points:

Milestone: Building Your Library with Quality Articles

Maintain your connection with your readers by building up your article library to ensure you are giving your readers a consistent flow of articles. The more quality information you provide in your articles on a consistent basis, the stronger your articles and your authority becomes.

Provide your own unique tips, strategies, techniques, case-studies, analysis, opinions, commendatory - the list goes on! The key here: "your own" tips (i.e. your own personal experience and expertise) should be the unique quality that ultimately benefits the reader.

Milestone: Optimizing Your Profile

Including information in your Account Profile will help you maximize your exposure, your reputation and your credibility. To complete your account profile, you should have:

  • Author Photo: Readers will see you as a REAL person, which in turn establishes your brand and credibility.
  • Author Bio: A brief summary about yourself and why you're an expert will help readers learn more about you.
  • Links: Provide readers with your website, personal/blog, as well as your social networking information to use your exposure on EzineArticles to help you build new or reinforce existing relationships with your audience.

Milestone: Proofreading to Maintain Your Credibility

Proofreading your articles and your author bio for grammar and spelling errors is crucial when maintaining readability, credibility, and a connection with your audience. Try reading your articles out loud to catch awkward sentences or have a friend or family member read your articles for comprehension.

Milestone: Getting Exclusive With Your Readers

Provide readers with content that is 100% yours, fresh, transparent, and delivers continuous quality throughout. This exclusivity will pump up your article writing efforts:

  • Improve Value: Your articles are an extension of you and everything connected to you. Be confident the articles are worthy of the connection by focusing on the information you provide readers and how you present it.
  • Stand Out: Readers look for content they can relate to that doesn't sound like it just came off the article conveyor belt. Make sure each article stands out with fresh content.
  • Add Specifics: Generalities are the ultimate expertise-killer. Provide specific details with a fresh perspective: yours!
  • Be Transparent: If your focus is on reader-driven, quality content, there is no reason to disguise what you do. Be open about who you are and what you are providing.

Milestone: Optimizing Your Links

Choose your links wisely by considering if your link is relevant to your article content, is transparent or intention is clear, and the site has easy navigation. Optimize your landing page with the reader in mind to ensure they will want to come back and visit your site again! Tip: This includes both your links in your articles AND links in your account profile.

If you having difficulties overcoming any of these milestones, rest assured: we know mistakes are made during the learning process. What we look for is if you are learning from those mistakes and are actively attempting to improve upon the quality of your articles.

We want every author to take the initiative to strive for Diamond membership by providing outstanding quality and becoming the leaders of their niche. Ask questions if you don't understand a particular issue with your article.

With these milestones in mind, build confidence in your article writing efforts to increase your credibility and quality-driven readers! To learn more about the Diamond membership level and its incredible benefits, visit The Value of Diamond Membership.

Let us know if you have any questions or comments here. Take initiative: Be the Best!

Penny, Managing EditorTo Your Article Writing Success & Passion!
Penny
Penny, Managing Editor
http://Blog.EzineArticles.com/
http://EzineArticles.com/



PS: We're here to help you achieve Diamond level membership! Check out our 2 Minute Approval Tips video series and get your articles approved on the first submission.


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As a naming and branding consultant, nothing holds more value than potential clients seeing your work published in written form. That once required writing queries to editors in hopes of being "picked" to write an article. EzineArticles helped shift the entire paradigm by putting the power back into the hands of the writers and authors. Now we have a direct pipeline to our potential customers and audience. We can share advice, offer help, syndicate our work and generate valuable leads. It's effectively blown the bottleneck out of the old system. Thanks for devising a tool that allows for a freer flow of information. That's powerful stuff!

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Google Alert - easy ways to make money online

=== News - 5 new results for [easy ways to make money online] ===

Wedding Budget Ideas - How To Make Money From Your Wedding
1WeddingSource
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Slice Launches New Way to Organize Your Purchases
MarketWatch (press release)
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Newspapers have readers, its revenue that's lacking
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How police departments can benefit from online services
Police News
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Tuesday, October 25, 2011

Google Alert - easy ways to make money online

=== News - 1 new result for [easy ways to make money online] ===

The emergence of e-mentoring
CNN International
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Monday, October 24, 2011

[EzineArticles] News Analysis Article Template

News Analysis Article Template EzineArticles.com Logo

Write a News Analysis to Bring New Life to Your Articles

Position yourself as a unique, leading source by sharing your analysis of a currently relevant news event. Not only will you make your topic more interesting instantly, writing news analysis articles will provide you with a continuous pool of article ideas.

The greatest hurdle you must overcome when writing about a news event is the topic may be relevant now, but it may lose relevancy over time.

Your goal with a news analysis article is to write it in a way that makes the topic relevant now and in the future. One way to do that is to focus some of your attention on the future. Another way is to cover a past event in a comprehensive way.

Let's Get Started:

  1. Choose a News Event - When you hear of a news event related to your niche, take note of it. Consider reviewing trade magazines related to your niche regularly so you are always up to date.
  2. Lay Out the Story - Set the scene of the news event. Make this part of the article rather brief because the bulk of the article should be your exclusive analysis.
  3. Give Your Analysis - Give your analysis of the event and explain how it impacts your niche. Does it change the conventional wisdom on the topic? Or does it reaffirm it?
  4. Give a Prediction - Provide a projection examining what you think the future holds for the people involved.
  5. Summarize the Analysis - Recap the event and what it means for your niche.

Now, let's set you up with some keys to success when writing your news analysis:

  • Relevance - Make sure the news topic is relevant to your niche.
  • Evergreen - Maintain value with evergreen content that will be applicable to future readers.
  • Unbiased - Don't let your bias bleed through your content and lower your credibility! Leave out negativity, tacky post-mortem commentary, grandstanding, mud-slinging, etc.
  • Truth - Be factual. Current events are under the audience's microscope; provide the truth and stay away from hearsay.
  • Informative - Consider of the 5 W's and H (Who, What, Where, When, Why, and How) to stay balanced in your story, analysis, and prediction.
  • Exclusive - Become your reader's exclusive source by providing 100% unique content.
  • Value - Ensure the value of your content is on your analysis and expertise, not the hook.

Use these keys to make your news analysis unique, informative and relevant. Try incorporating a news analysis regularly into your article lineup to keep you tuned into the trends of your niche and provide fresh insight to your readers.

For your next article, be the source audiences are searching for with the News Analysis article template and give your articles, your credibility, and your website or blog a boost! Then, let us know about your experience or if you have any questions by commenting here!

Christopher M. Knight To Your Article Writing Success & Passion!
Christopher Knight
Christopher M. Knight, Publisher
http://Blog.EzineArticles.com/
http://EzineArticles.com/

PS: Whether you use it to spark inspiration or just as a guide to getting your thoughts down, our Deck of Cards with Article Templates will put you on the road to successful article writing. Get your Deck of Cards with Article Templates today!


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Any article marketer should, without any doubt, have them. They have given my brain a new injection of ideas and made my job so much easier.

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ISSN: 1525-7126 - Library Of Congress, Washington D.C.
Postal address: EzineArticles.com, PO Box 12740 Green Bay WI 54307 USA
© Copyright 1999-2011 EzineArticles.com. All Rights Reserved.

Google Alert - easy ways to make money online

=== News - 2 new results for [easy ways to make money online] ===

Assured Automation Announces PTP Series 3-Way Ball Valves
Chemical Online.com (press release)
The 3-way valves have made the piping design much simpler, and they have
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Oklahoma cities want e-commerce businesses to collect, remit sales tax
Norman Transcript
Others say it's just the way online business works. Oklahoma has been
fighting the e-fairness battle since at least 2005 when the state joined
the Streamlined Sales Tax Project that was geared at simplifying sales tax
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Sunday, October 23, 2011

Google Alert - easy ways to make money online

=== News - 3 new results for [easy ways to make money online] ===

Introducing Ways to Earn Money online Easy from Rupees club
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How to reduce your energy bills this winter
The Independent
Photovoltaics (PV) are expensive and will take some time to pay for
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How e-readers stack up
HeraldNet
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Saturday, October 22, 2011

Google Alert - easy ways to make money online

=== News - 3 new results for [easy ways to make money online] ===

Ways to avoid or reduce five of the biggest bank fees
Post-Bulletin
PNC Bank, for example, docks some customers $2 to $3 if they call a
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Non-Profits: How to Get More Online Donations
Business Insider
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them. It's a sure way to lose support. Also remember to include information
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...
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Best way to find best refi rate? Speak with every type of lender
Daily Breeze
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Friday, October 21, 2011

[EzineArticles] Evergreen Articles Thrive

Evergreen Articles Thrive EzineArticles.com Logo

Write Evergreen Content to Build Your Article Library

Time-sensitive articles are like deciduous trees: the trees may appear full and healthy, but with the approach of winter, the leaves begin to fall. Time-sensitive articles may attract traffic in their prime, but they will inevitably lose their "leaves" as their relevance becomes obsolete.

Evergreen trees remain robust and require less maintenance throughout the year. They endure, attract, and thrive! Similarly, evergreen articles are full of relevant information, withstand the tests of time, and continue working for you by driving traffic to your site.

Benefits to Evergreen Articles:

  • Low-Maintenance: Evergreen articles do not require constant updating or submitting new relevant content to replace time-sensitive articles. Rather than replacing out-dated content, if you add evergreen articles to your article library, you will build the volume of articles working for you.
  • Syndication: Ezine publishers want your high-quality, evergreen content. Publishers are not able to update or change your content, so if it is out-of-date or irrelevant, they will not pick up your articles.
  • Future Use: If you have a light social media day, you can refer back to evergreen articles in a tweet, etc.

Tips to Keep in Mind When Writing Evergreen Articles

Add longevity to the relevance of the article.

Keep your articles working for years to come by not including dates or time-sensitive material. After you write your next article, read it again and imagine it's one year later. Rewrite anything that would be outdated. For example:

  • Not Evergreen: Clever Homemade Halloween Costumes For 2011
  • Evergreen: Clever Homemade Halloween Costumes

Exceptions may include: Many products, movie remakes, etc. utilize a date to differentiate itself from another product. For example, mentions of the movie The Karate Kid will leave readers wondering if the article will discuss the 1984 or the 2010 version. Articles discussing products that are continually being updated may use a year as well, (e.g. Microsoft Office 2007 vs. Microsoft Office 2010).

Consider your angle.

You can still use examples of current trends or news, as long as your ultimate goal or subject is evergreen. For instance, if a topic discusses a major event or change, instead of using language like "recently," "last week" or "today," in the article, try using language that would be effective months or years from now.

  • Not Evergreen: A little over two weeks ago, Dan Shechtman was awarded the 2011 Noble Prize in Chemistry for his remarkable mosaic of atoms.
  • Evergreen: Dan Shechtman was awarded the 2011 Nobel Prize in Chemistry for his remarkable mosaic of atoms.

Tuning Up Your Article Library

Take inventory of your under performing articles.

Consider the content: Is it still relevant? If it's not, rather than modifying the existing article, write a new article with your new information or perspective to have a long-lasting impact. That way, the old one is still available in case it was syndicated and the new article will rise to the top with its relevant content.

Warning: Be careful! Steer clear of writing rehashed or derivative content. To stay evergreen, your content must be fresh and 100% unique.

Evergreen Extends to Your Links Too.

If you decided to change your website strategies for any self-serving links (i.e. links you have a vested interest in), ensure the articles that may include those links are still active, relevant and provide a good user experience. If you kill a link, you may risk losing credibility.

Increase Your Article's VALUE

No matter the niche, there is highly relevant, evergreen content that withstands the tests of time. While it may be true that all articles someday will lose their relevance (not many people are looking up articles on whether we should reinvent the wheel from stone to wood anymore), don't kill an article long before the topic loses its relevance with readers.

Writing evergreen content increases your return on investment because it continues to work for you, your readers, your publishers, and the world at large. So what are you waiting for? Start building your article library with evergreen articles today!

What's your angle when writing evergreen content? Share it with the EzineArticles community in the comments section here!

Penny, Managing EditorTo Your Article Writing Success & Passion!
Penny
Penny, Managing Editor
http://Blog.EzineArticles.com/
http://EzineArticles.com/


PS: Successful authors write evergreen articles because they're more beneficial to readers than non-evergreen articles. The content and information is always accurate and valuable which drives more traffic. Watch this video to discover more.


EzineArticles Member Endorsement
Judy H. Wright "...the positive effects of passive income and name recognition is well worth the effort."

Thanks so much for the great publicity. I was amazed at how many articles I already had written when I started digging out all my old notes and speeches. It just took a little reformatting, bringing up to date and filling in here and there to have them ready to send off to you. Even though we are swamped with projects, the positive effects of passive income and name recognition is well worth the effort. Keep up the good work.

Judy H. Wright
ArtichokePress.com

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